“We must clearly recognize that having Style3D and using Style3D are two entirely different concepts.” — Tonny Xu, Deputy General Manager of Mengdi
How did a 40-year-old export manufacturer serving the world’s top apparel brands compress a workflow that once required several days into a new “10-minute” norm, all in under two years?
Through Style3D, Jiaxing Mengdi Import & Export Co Ltd (“Mengdi”) has not only accumulated over 10,000 digital garment assets, but has also used AI models to “successfully persuade” clients, while upholding a service philosophy of “people first, service first,” achieving exponential growth in both efficiency and customer stickiness.
Since its founding in 1982, Mengdi Group has developed for more than four decades. Its subsidiary, Jiaxing Mengdi Import & Export Co., Ltd., established in 2003, now generates USD 50 million in annual exports and works long-term with world-leading apparel brands. But as global fashion manufacturing grows increasingly competitive and customer needs iterate rapidly, Mengdi realized: “Digitalization is the future trend. We must embrace it and use it to offer differentiated services that help us acquire new clients,” said Deputy GM Tonny Xu. Ultimately, this traditional enterprise chose to partner with Style3D and boldly step into a new stage of digital transformation.
Over the past two years working with Style3D, Mengdi has achieved remarkable results. It has built a digital system with around 1,000 electronic boards and 20 enterprise showrooms, accumulating over 10,000 digitized styles, 8,000 virtual samples, and more than 1,000 fabrics. Style3D empowers Mengdi with a complete sample lifecycle management system, boosting efficiency and elevating both customer engagement and brand image. As Tonny puts it: “After adopting Style3D, I believe our clients’ impression of Mengdi has significantly improved.”
Digital Asset Depository
Management Maximizing the Full Value of Each Sample
From simply “tagging” garments to establishing secure and high-efficiency asset circulation, Mengdi has rebuilt its sample management system with Style3D. Previously, high-value sample resources were often “kept privately” by individual salespeople, and once someone left the job, customer resources could easily be lost.
Now, with instant capture and platform-based management, this risk has been eliminated. Mengdi’s 3D designer Li Sihui explains: “When an account is handed back, all the materials remain inside. Whoever needs to take over can do so immediately.” Style3D’s “one item, one code” approach ensures full asset security. For sales staff who were once skeptical of digital tools, Mengdi promoted adoption gradually, starting with immediate photo-capture and upload, helping them progress in understanding and effectively using digital boards.
High-Quality AI Model Images
Precision Service that Impresses Clients
AI-generated try-on images have become Mengdi’s new competitive edge. Since the integration of 3D and AI technology, the 3D team’s monthly workload has grown from 100–200 sample renderings to more than 700–800. Today, Mengdi automatically provides an AI model image for every style they push, even when clients do not specifically ask for one.
It’s a proactive, anticipatory mindset, a form of “pre-selling.” As Li Sihui says: “Whether the client needs it or not, I’ll attach the AI model image.” This strategy has been highly effective, some clients even remind salespeople to send AI images. “That means we’ve successfully imprinted the idea.” Through high-quality, forward-thinking service, Mengdi strengthens customer loyalty in a highly competitive market.
Electronic Boards + Price Sheets
Explosive Efficiency Gains in Product Pitching
In the past, preparing pitching materials was complicated and time-consuming. Now, Style3D’s “Showcase Mini-Program” and Cloud platform enable salespeople to generate electronic boards and price sheets with just a few clicks.”
I just select the items and tap, tap, tap—it’s done.” What once took four hours to assemble can now be completed by a newcomer in mere minutes. Li Sihui laughs: “Now launching styles basically means money and orders.” The streamlined workflow fuels the team’s motivation and sense of accomplishment.
3D Enables Accurate Print Placement
30% Improvement in Layout Optimization
When dealing with placed prints, Mengdi now uses Style3D’s layout and positioning function to visualize the entire process, from pattern design to finished garment. Before, placed-print garments required repeated fabric sampling, printing tests, and several rounds of physical samples, complicated designs could take three or four iterations.
With Style3D, sales teams can preview print placement and scale for every size, correcting anything that looks “off” before production. “Now we usually get approval in one round.” According to Mengdi, print layout optimization efficiency has increased by 10%–30%, significantly reducing trial-and-error costs while making clients feel Mengdi’s professionalism and speed.
VR Showrooms
Creating “Memory Anchors” After Trade Shows
Trade shows are information-heavy environments, customers often forget what they saw. With Style3D’s VR showroom, each garment has its own “one item, one code.” Customers can scan the code to bookmark styles they like.
After the show, salespeople immediately send clients the VR showroom, digital boards, and price sheets, a “three-piece bundle” that helps customers recall their favorites. The result is rapid follow-up and a higher post-show conversion rate, turning one-off encounters into continuous engagement.
Throughout its digital transformation, Mengdi insists on being deeply embedded in frontline business. Instead of inefficient remote guidance, the company adopts a “people on site, service on site” approach, ensuring real adoption through hands-on support. Mengdi also actively joins Style3D Study Tours to absorb industry best practices. “Study tours help us see higher and farther,” says Li Sihui. Mengdi understands there is no universal template for digital transformation. Success comes from aligning digital tools with its product categories and team strengths.
3D is not just a tool, it is part of corporate strategy. AI is also not just a trend, it is the engine of future growth. Mengdi’s transformation showcases how Style3D empowers apparel manufacturing sector in its digital evolution. Looking ahead, Style3D aims to help more enterprises “stand higher and see farther”, bringing confidence and innovation to the global stage.
Mengdi’s journey with Style3D shows how digitization, efficient collaboration, and a future-ready mindset can reshape everything, from sample lifecycle management to AI-powered presentation and 10-minute style launching.
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